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ALL STAR X NIKE FLYKNIT

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Why?

Nerds were tasked with delivering a brand experience that would bring the landmark Chuck Taylor All Star with Nike Flyknit product launch to life as a highly immersive, large scale multi-media cultural experience.

What?

Nerds delivered a multi-room experience in central London, creatively showcasing product and campaign videos at an epic scale within a warehouse setting where UK rap star Yungen delivered a high-energy performance.

Wins

  • 1 EPIC AV EXPERIENCE
  • 300+ GUESTS
  • 1.6M+ SOCIAL REACH
  • 8.8M+ PRESS REACH